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Planning for power advertising a user's manual for students and practitioners

302.23
HAL

LCLIB

B39191

Halve, Anand Bhaskar Planning for power advertising : a user's manual for students and practitioners / Anand Bhaskar Halve. - - New Delhi : Response Books. A division of Sage Publications India Pvt. Ltd, 2005
260p : ill Includes bibliographical references and index 761933549 : Rs 450 * * Advertising * Advertising-India

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