TY  - BOOK
AU  - Joshi, Ketan 
TI  - What they don't teach you about marketing: Filling the gap between curriculam and real life
SN  - 9780230638044
U1  - 658.8 
PY  - 2009///
CY  - Delhi
PB  - MacMillan
KW  - Management
KW  - Marketing Management
ER  -